little chickpea
\\ BRAND CAMPAIGN \\ BRAND TOUCHPOINTS
Little Chickpea, a Portland-based ice creamery, crafts 100% dairy-free, gluten-free, and nut-free treats—all powered by upcycled chickpeas. After closing during the pandemic, they’re pivoting to wholesale. This conceptual project envisions a bold, edgy Whole Foods campaign to launch their chickpea ice cream nationwide.